Rolex and The Championships,
Much as the Perpetual rotor symbolizes the ongoing pursuit of horological excellence, The Championships, Wimbledon represent the pinnacle of sportsmanship in both tennis and international athletics. Only the best, most dedicated athletes have what it takes to become champions at this most storied of competitions, one in which the love of the game and the willingness to subordinate oneself to an ideal can result in unimaginable achievements.
Rolex first partnered with The Championships, Wimbledon, in 1978. The world’s oldest tennis tournament is the temple of lawn tennis and of the original game. It is also where athletes become legends.
Rolex is the Official Timekeeper and one of the major partners of all leading tennis tournaments. The story began at The Championships, Wimbledon, in 1978 when the brand first became involved with a sport capturing the world’s attention.
The All England Lawn Tennis and Croquet Club in south-west London has hosted The Championships since the inaugural edition in 1877. The world’s oldest tennis tournament, Wimbledon is the home of the sport and its grass court temple.
The scene of major showdowns
The intensity of Wimbledon finals on Centre Court means they live on in the memory as extraordinary moments of tennis history. Epic battles between the likes of Rod Laver and John Newcombe, Björn Borg and John McEnroe, Chris Evert and Martina Navratilova, Roger Federer and Rafael Nadal have written the legend of Wimbledon and world tennis.
This unprecedented level of sporting excellence struck a chord with the ethos intrinsic to Rolex. A natural partnership developed at all the major tennis events, now spanning more than 40 years.
Rolex Testimonees and Wimbledon
Among its Testimonees, Rolex counts a host of Wimbledon champions, including tennis legends Björn Borg and Chris Evert, as well as Stefan Edberg, Garbiñe Muguruza, Angelique Kerber and Roger Federer, who won the men’s singles crown a record eight times.
Today’s leading lights, including Rolex family members Carlos Alcaraz, Iga Świątek, Jannik Sinner and Coco Gauff, are aiming to join these greats on the list of winners at this revered tournament.
Rolex and sport
For many decades, the brand has actively championed culture, architecture, exploration and conservation of the planet. And in the sporting world, it has built a diverse range of partnerships across tennis, golf, equestrianism, skiing, sailing and motor sport. Rolex partners governing bodies, competitions and athletes – from established champions to promising talents – in long-standing engagements that perpetuate the future of these disciplines and promote excellence.
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Since the 1980s, Bhindi has been one of southern California’s premier jewelers. An Official Rolex Jeweler with locations in Artesia and Glendale, CA, Bhindi is staffed by knowledgeable professionals who will help you select a watch that will last a lifetime. Among these is the Rolex Datejust — released in 1945, it’s an elegant staple of the Classic collection and a symbol of Rolex’s unrelenting pursuit of excellence in watchmaking.